business analysis & technical writing

Simply Put

Business analysis is the practice of identifying business needs, problems, or opportunities and turning the bits of your business you don’t like into ones that work better.

Technical writing is the art of translating technical stuff so that people can understand that stuff in terms that help them do their work more productively and safely.

In a Few More Words

What is Business Analysis?

At its heart, it’s the discipline of identifying what your business truly needs, then designing practical solutions that deliver measurable value.

Rather than jumping straight to technology or change for its own sake, business analysis starts by asking the right questions:

  • What problem(s) are we really solving?

  • Who benefits, and how?

  • What does success look like?

From there, we work with your stakeholders to map processes, capture requirements, and test solution options — whether that’s new systems, smarter processes, or organizational improvements. The outcome is a clear pathway to change that everyone can get behind.

Business analysis bridges strategy and execution, helping your business move from ideas and challenges to outcomes and results.

What is Technical Writing?

Technical writing is the art of making complex information clear, structured, and easy to use. It’s about translating specialist knowledge — whether in technology, engineering, science, or business — into documents that your audience can understand and act upon.

Good technical writing doesn’t just explain how something works; it ensures your readers can use it confidently and correctly. That might mean:

  • User manuals and guides that reduce support calls

  • Standard operating procedures that keep teams compliant and consistent

  • Technical reports and proposals that win stakeholder buy-in

  • Online help and knowledge bases that make products intuitive

At its core, technical writing builds trust. It gives your customers, employees, and partners the right information at the right time, in a way that’s accurate, professional, and accessible.

In short: technical writing connects expertise with usability, turning complexity into clarity.

Led by founder Steve Hastings, we’ve been doing business analysis and technical writing since 1997. Helping organisations move from where they are to where they want to be.

That makes us business analysts and technical writers, with a whole lot of experience, working with way over 100 firms since 1997.

Maralan has delivered these services across the following sectors in Australia, Singapore and the USA:

  • Energy

  • IT

  • Cleantech

  • Waste Management

  • Chemicals

  • Plastics

  • Government

  • Oil & Gas

  • Transport & Logistics

  • Banking & Finance

  • Manufacturing

  • Engineering

  • Insurance

  • Construction

  • Retail

  • Consumer Goods

  • Utilities

  • Aged Care

  • Mining

  • Recreation

  • Medical

  • Automotive

  • Industrial Services

  • Education